ILun H.

Head of Analytics at Capital One

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On their agenda

Two priorities, mapped against profiled leaders

Equipping teams with the insights necessary to design effective

Talent & culture

Data-informed marketing and product strategies. Unifying digital tracking and voice-of-customer tools to provide a holistic view of the customer experience.

Customer experience

AI strategy Digital transformation Operational efficiency Analytics & decisions Talent & culture Growth & partnerships Data platforms Data governance Customer experience

Source: 734 The CIO Room leader profiles with at least one priority theme, from 742 leaders in the series. Share of those leaders in each theme; leaders may have multiple themes. Yellow marks ILun's saved themes.

Working on now

Developing comprehensive measurement frameworks for web, mobile, and e-commerce applications

About

<p><span style="color: rgb(0, 0, 0);">ILun is the Head of Analytics at Capital One, where she leads programs designed to measure and optimize digital customer experiences. She specializes in bridging the gap between quantitative data and qualitative user feedback to empower marketing and product teams with actionable insights. Her expertise spans digital strategy, marketing technology, and cross-channel integration, helping the organization elevate its digital investments.</span></p>

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